My car died recently. This meant I was unable to get to work so had to buy another one soonest. normally I have taken the time to ask around and do some research on what sort of cars would be best for me. This time I didn’t and instead just went to garages and looked at what was available.
I am not a car person. There seem to be a lot of car people who are interested in geeky performance data, gadgets, that supposed status their car choice projects etc. For me a car is simply a relatively cheap and convenient way of getting around. I did survive for three years without one once, which was great [see my ramblings on small towns], but I need one to get to work at the moment so i’m stuck with the expense of having one.
For me the process of buying a car is entering into the strange world of buying a product that is not marketed at people like me at all. I have this experience a lot. I’m mostly vegetarian, I’m still not into fashion, have eclectic taste in music and books. Retailers are simply not designed for the likes of me. My life has always been finding the stuff i want around the edges of contemporary consumer culture.
Being such a way has it’s advantages. Often certain facets of things command a premium price, that apparently people are prepared to pay more for things with these facets. So when you are not looking for these things, your selection criteria often isn’t price related. It’s strange that items with the criteria you want appear across the price range from the top price items to the bargain bin.
Once I needed a desk chair, it’s the one I’m sitting on right now. There are hundreds of different desk chairs available on the market. There was no shop nearby for me at the time so I went online to office chair websites with a plethora of choice, yet i found that it wasn’t even possible to search for the criteria I was interested in. I had to click on every ruddy chair and read the smallest print to get the information. I did get a very cheap chair which has what I needed, but there was little convenience in finding it.
People often describe me as fussy. I suppose I am, but really I just seem to have a different set of criteria to anyone else, though this writing probably does give the impression that I am some chair obsessed maniac.
My criteria for chairs and indeed cars is simply this. I like to seat comfortably, there I’ve said it. We spend hours sitting on chairs, so having comfortable ones to me is the most important thing. Yet you go to a shop and look at the trendy top price designer chairs , they are not that comfortable. They may look cool and have various other features, but they are not very important to me.
So, when buying a car, by far the most important criteria is a comfortable driving seat. I often drive for two to three hours, sometimes longer, so being able to sit in comfort and arrive at my destination with the minimum amount of tiredness is the most important thing. I have always bought ten year old cars, largely because I’m not rich, but also because comfort levels in cars are getting lower. This is largely because cars have lots of safety features and furthermore styling, reducing comfort. Alert unstressed drivers are generally safer drivers, but it seems we have an industry which doesn’t regard this as important. I am in that 5-10% of people for whom comfort is important, but catering for this market, isn’t important when a motor manufacturer can secure far more sales promoting some other feature. Have you ever seen a car advertisement where comfort features?
As I said, I am not a car person. I kind of get it as there are things that are important to me. Apparently i am a little bit of a Hi-Fi geek. The numbers on bits of Hi-Fi have meaning for me. I can get into a long geeky conversation with someone else into Hi-Fi. I like music and can appreciate when music sounds more like the performers are live in my room, rather than muffled and distorted. There are also car geeks, but there enough of them to influence the marketplace. Sadly Hi-Fi geeks are fairly rare these days. People have been happy to listen to low quality playback of music, if the device has other features that they like. Most people listen to music on their phones, either from files compressed to hell to fit enough onto the device or streamed. I do this too, but it’s just yucky.
It’s so sad that people spend so much of their lives stuck in their cars in traffic just doing ordinary things like grocery shopping. We have clogged up roads, burning fossil fuels like there is still no tomorrow and don’t even do this is comfort. It’s madness. I’m so looking forward to when I can live somewhere without a car again. The governments of the world have woken up to this rather late and are trying to reduce car use. My problem with this is that it is all stick and no carrot. It’s just extra taxes on the poor and no investment in a better solution.
It is more taxes on the poor. The rich can afford the latest electric cars which have lower taxes and can afford to live centrally near public transport hubs. They could use public transport, but usually don’t as they have invested a lot of money in a car and they have one of the cleanest cars in terms of emissions on the road. Conversely the poor live, live away from the hubs, so need cars to get to work and do everyday life. The poor also have older more polluting cars. Yet the taxes are on the older cars, like mine, of people who don’t have a choice, yet not on the rich who can use/afford public transport.
Investing in public transport would help, especially if they had comfortable seats. Really car manufacturers only need to keep their seats more comfortable than public transport. Yet on public transport the seat comfort is also lowering. It just feels like a conspiracy sometimes. It’s not the solution though, it’s enabling people to be housed where all their everyday needs are walkably close by and in large towns and cities there is a decent, affordable spokes to the centre transit system.
Instead as a society investment is thrown at the car gadgets as this makes the manufactures richer, rather than investing to make society better. My new car has cruise control. It is the first car I’ve ever had with it. Probably when it was new this was a feature that helped someone decide to buy it. However I drive in Wales, along our windy hilly roads, where by the time you’ve set the cruise control you need to break or change gear for a steep hill, it’s like a little toy to play with on long journeys, but no use as an actual foot rest. The only time they are useful is on long straight roads, the motorways, but I don’t do that often, though I can understand the advantage of being able to rest your right foot for a bit on long journeys. I now have an ugly grey car, with styling the complete opposite of my personality, but i don’t care because it’s comfortable and I can drive two to three hours in a reasonable degree of comfort.