Proper Milk and Happy Farmers!


At last, an opportunity to celebrate and promote good news! I may come across as some weirdo milk obsessive (not that this isn’t entirely untrue), my grandfather did grow up on a dairy farm in Carmarthenshire, so I have a connection to dairy farming, (milk is in my blood <sic>).  I have despaired about modern society rejecting the value of good quality produce. A new dairy initiative has been set up to promote and distribute traditionally produced milk from cows that graze on grass (as indeed they should), check out  and look out for

So, why am I so excited about this? I have been saddened as small dairy producers have fallen by the wayside as the supermarkets demand lower and lower unsustainable farm gate prices for milk. The mega-dairies have arose with cows never seeing the light of day in giant factory farms. I have found this particularly annoying, as such production methods are not as sustainable, or even efficient as pasture based systems. Basically more labour is involved in looking after the cows and harvesting grasses (or worse grain) to bring in to feed the cows, this system is really inefficient though economically cheaper only because of a distorted market.

I only buy organic milk. Well almost… not all of the cheese I buy contains organic milk, I love cheese and I wish I had better access to decent cheese made with sustainable milk,  cheese it the one compromise I make in ethically sourcing food. I digress, like intensive chicken meat, organic milk makes up 2-3% of the market in the UK currently. It has always puzzled me why free-range eggs make up >50% of the market and not chicken. I remember seeing in the supermarket a ready meal containing intensive chicken, and the label was promoting the fact that the sauce contained free-range eggs, did no-one else see the irony?

Perhaps the reason for this is simply price. People will happily pay a few pennies more for ethically sourced eggs, but not a few pounds more for a free-range chicken. Conscience, it seems, does have a price for the majority of people. So, I’m excited by this new scheme as without having to jump through the expensive hoops to certify as organic, free-range milk will only be a few pennies more than intensive milk, it can win, our environment need not be blighted by ugly smelly mega dairies.

Another thing that has frustrated me is that the family farms of upland Wales, the area where I grew up and the area I call home, are relatively poorer than farmers elsewhere in the UK. Basically because the land is less productive, however they produce a superior product in free range lamb, yet have often been unable to command a superior price for their superior product. I may be bias but i think it is true that Welsh lamb is sweeter and more flavoursome than lowland English or New Zealand lamb. Actually, the best lamb I have ever tasted came from Scotland (and it does pain my Welsh heart to say that).

Also recently, I’ve discovered a way to describe my food requirements in a way that doesn’t offend people but makes clear what to offer me. I am ‘mostly vegetarian’. The phrase is apparently widely used in India to describe Hindus who aren’t entirely strict with their vegetarian diet, yet haven’t entirely abandoned the traditional Hindu diet. The phrase ‘mostly vegetarian’ works to describe people like me who only eat free-range, traditionally produced meat products as an occasional treat (due to pricing). No longer will I have to explain myself in restaurants for taking the veggie option, then chomping through a rare steak of lovely Welsh beef at home. Basically I have often had a hard time explaining to people that I don’t eat intensive meat and some homes I’ve visited have been offended by this, so I’ve longed for a way to describe it.

I wish this scheme every success, and hopefully someone will read this and buy a pint of proper free-range milk?

Meaty Intolerance

Sometimes, I find it a challenge to be tolerant of people who are intolerant of vegetarians. Particularly such arguments as: Humans are omnivores, it’s ‘natural’ to eat meat. These arguments smack of the highest hypocrisy as the implication is that industrial intensive farming, rearing animals in cages on high growth diets is somehow ‘natural’, it isn’t, To many it’s intolerable. Yet veggies are labeled as being awkward people.

I grew up in rural Wales, in a community of small family farms, rearing animals in a traditional free range way. When I was fifteen I discovered that much of the meat I was eating was from intensive factory farming. I found this intolerable and became a vegetarian. Many years later I felt able to ethically source free range meat. This means I now eat meat once, maybe twice a week. Actually the traditional pre-industrial diet.

It annoys me sometimes that people still regard me as ‘awkward squad’ as I don’t eat meat at restaurants. when I first meet people I identify as practically vegetarian to not cause offense, until people get to know me better. The thing is that when I explain my food preferences to people, or expose urban people to the reality of food production, they tend to agree with me, but don’t act. Two reasons are often given:

1/ It’s too expensive. Well yes, but you don’t have to eat meat in every meal, meat should be a treat, not an everyday thing. It seems people are not prepared to make the changes in how they shop or cook.

2/ It’s too difficult to ethically source meat. This is true for the majority of places in the U.K. But if no-one doers this, there is no market pressure put on food production systems, so abuses of animals welfare perpetuate.

Really, it comes across to me, that people are intolerant of vegetarians yet when forced to think about it  they agree, but are simply not prepared to follow through on these convictions. I appreciate how how odd it is to go to a supermarket and ignore the vast majority of the meat section and all the products containing meat, to be lumbered with feeling an irritating sense of superiority in such stores, to feel like an outsider. But really, there is nothing wrong with being right, honest with yourself and true to your convictions. Being not true to yourself to support industries you find intolerable, is to me one of worst ways of living.

Alternative Industry

There is a common theme to all my talk of being an outsider and in minorities. Viewing the world from the outside kind of predisposes one to analyse, for one can perhaps see the wood for the trees. Where I have made commitments, in a sense it is to circumvent the machinations of industry.

I’ve never really liked the concept of ‘alternative’ yet that is how my choices are labelled. Two examples:

‘Alternative music’

As a child I loved dancing around my bedroom listening to the latest pop music from the charts. As a teenager I discovered that there was a whole world of much more interesting music than the generally bland indentikit music of the charts, music with more soul, music with the ability to touch me inside and that I could relate closely with. this wasn’t just the ‘alternative’ scene of ‘indie’ music, but reggae, folk, country, metal, world music etc. In those pre-internet days, this ‘alternative’ music was rare on the radio, not in the local shops and harder to access. Harder, because the music industry manipulated the market to make more money for itself, to lead people into commercial music rather than provide access to all music.


I became vegetarian when I realised how much intensive production of meat was going on. Where there seemed a lack of respect for the sentient nature of animals, that the welfare of animals is of less importance that commercial success. In the food industry I am always shocked to discover how little many consumers understand of how their food is produced. Seeking alternatives to intensively  produced meat, again requires finding ways around industry and closer links with the producers of food.

It’s not just these two examples (see my ramblings on fashion in earlier posts), but really getting to the best products at the best price is how free markets should work, requires people to spend time knowing how the industry works and how to access the ‘alternatives’. I view this as the root of many of the troubles and sheer bonkers arrangements for human life in the 21st century.

I’m a Social Democrat. I have the fundamental belief that commerce should serve society, rather than the other way around. I suppose this is partly why I have an aversion to the mainstream. The mainstream isn’t this well thought through popular consensus, but rather this system imposed by small groups of ‘captains of industry’. There is no sense in supporting the mainstream from an economic perspective, it’s seemed geared towards inefficiency